San Diego Comic-Con is the exclusive epicenter for announcements and sneak-peaks at the largest entertainment series, becoming one of the biggest marketing playgrounds. This year, location-based immersive entertainment had a big role.
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The next generation of XR headsets are significantly better equipped to drive immersion via use...
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Hearables represents a compelling potential branch of augmented reality hardware which affords users granular control over their sensory experience, via hearing instead of sight, as is the case with traditional AR.
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Apple CEO Tim Cook’s preference for augmented reality is backed up by the release of ARKit 2 and a mobile OS that fully supports AR experiences.
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Kicking off this year’s Augmented World Expo in Santa Clara, SoC giant Qualcomm revealed a major...
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